Marketing and Sales for Small Business and Start ups

It's about you and your business learning, growing and sharing each day.



We simple believe Marketing is the process of teaching consumers why they should choose your product or service over your competitors; if you are not doing that you are not marketing. It’s really that simple! The key is finding the right method and defining the right message to use to educate and influence your consumers.


There are marketing basics that are important to every small business owner.

You must think in terms of output and every word must sell

Make a business plan, no matter how short

Research the market

Assess your skills

create uniqueness in your products or services

Establish yourself as an expert on a subject

Sell benefits, not features

How does it solve the problems, frustrations or challenges that your prospects face

Offer a guarantee

Speak in terms of benefits

Stimulate your customers

Sales pipeline should always be filled ups with prospects

Follow-up to remain in contact

Pace yourself with prospecting activity

Nurturing the relationships that matter

Immediate circle understand what you’re selling

Craft a novel marketing message

Call,Before you send off your next proposal

Always charge a fee for all your event marketing efforts

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A tip should never be expect, but earned.

Ask the right questions

Deliver your message as often as your budget allows

Your business cards and brochures do absolutely no good sitting in the
office. Take them with you

Get every agreement in writing

Formulate a sales strategy

Build a competitive edge

Identify the best finance options

Recruit the right staff

Make sure your firm is sticking to its promise

It's an adage in marketing that if you're going to say it, say it at
least three times.

To thrive, you need to live and breathe marketing.

Maintain a good sense of humor. Make the prospect smile and you’re
halfway there!